SiteLaunch
Case study / Band and booking site

Moth to Flame

A band site built around the photography, with shows and booking up front.

Client
Moth to Flame
Based
Tri-state area
Moth to Flame homepage at desktop width: the four band members against a dark, fiery backdrop, the band name set at the right above the line Genre-Defying, Tri-State, Since 2009, and Upcoming Shows and Book Us buttons side by side.
The homepage at desktop width.
01

The brief

Moth to Flame needed a site that presents the band and makes booking straightforward for venues and event organisers.

The objective

  1. Present the band
  2. Show where they are playing next
  3. Make booking straightforward
02

The design decisions

The site was designed and built around the band photography, with two actions in the first screen.

  1. The photography carries the page

    The site sits on a dark ground so the band photo does the work in the opening. The band name is set directly over the photo.

  2. Two actions, side by side

    Upcoming Shows and Book Us sit next to each other in the first screen. Neither one is stacked inside a menu.

  3. The band in one sentence

    Directly below the opening, The Band section says what they play and where: a blend of rock, latin, funk, progressive styles and fusion, performed throughout the tri-state area since 2009.

03

Shows and booking on a phone

Moth to Flame homepage on a phone: the four band members photographed against a dark, fiery backdrop, the band name set over the photo, and Upcoming Shows and Book Us buttons side by side beneath it.
Moth to Flame Upcoming Shows section on a phone: each show listed with its date, venue and city, an All Dates button, and Facebook and Instagram links under the line Follow us where the fire spreads.

Upcoming Shows

On a phone the order stays the same: the band, then the two actions. Upcoming Shows lists each date with its venue and city, with an All Dates button for the full list. Below it are the links to follow the band on Facebook and Instagram.

04

The outcome

A venue or event organiser landing on the site sees the band, where they are playing next and a way to book them, all from the first screen.

See mothtoflameband.com (opens in a new tab)
Verified Google Review / The Client
"Absolutely amazing experience. The attention to detail on the site and nuances that were added really makes our site stand apart. Site Launch is a pleasure to work with. All timelines were met and they were able to accommodate all of our requests. 100% recommend."
Tyson Harvey
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