SiteLaunch
Case study / Website refinement

Sweet Stax

An existing Webflow site refined, not rebuilt.

Client
Sweet Stax
Platform
Webflow
Sweet Stax homepage on a phone: the Sweet Stax logo, a welcome headline over a blue paint splash on a yellow and orange background, and a Shop button between two cartoon candy mascots.
The homepage, at phone width.
01

The brief

Sweet Stax had a working Webflow site with design, formatting and usability issues left from the original build. The job was to improve the site the client already had.

The objective

  1. Find the design and formatting issues
  2. Correct the layout and make the formatting consistent
  3. Keep the brand and the parts that already worked
02

The approach

The work happened inside the existing Webflow project. Nothing was moved to a new platform and nothing was rebuilt from scratch.

  1. Work inside the existing project

    SiteLaunch worked directly in the client's Webflow project to identify the issues and correct them where they lived, so the client was not forced into a complete rebuild.

  2. Keep the brand

    The mascots, the bright palette and the playful voice were already working. They stayed exactly as the client had them.

  3. Fix what was getting in the way

    The effort went to the areas creating visual and usability problems: layout, and formatting that was not consistent from one section to the next.

03

The site on a phone

Sweet Stax product section on a phone: a Buy Here button, a short brand description, a resealable bag of Sweet Stax fruit gummy candy, and a Unique Texture feature card.

The product section

The homepage opens with the brand headline and a Shop button set between two of the mascots. Further down, the product section pairs a Buy Here button and a short brand description with the fruit gummy candy bag.

04

The outcome

The client kept the site and the brand they already had, with the layout and formatting issues corrected inside the same Webflow project.

See sweetstax.webflow.io (opens in a new tab)
Verified Google Review / The Client
"Site launch studios was able to help with the design of my website when I was getting formatting and a few other errors. He was straightforward, knowledgeable and shared as much information with me as possible. He was able to turn the project around quickly and found issues I did not catch. We utilized Webflow and they were able to drop in like experts. I am happy with the quality of his work, will be leaning on them again, and would recommend them to anyone looking for website building help."
Carlos Flores Iselo, owner of Sweet Stax
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